Loyalty & Sponsorship
Each product is an invitation to a sensory journey, inspired by the richness of Moroccan traditions.
We transform your beauty rituals into true experiences, where authenticity and innovation intertwine to reveal the pure beauty of your skin, while reinventing the standards of modern cosmetics.
Chronicle of our history
December 2023
Construction of visual identity
Definition of the visual identity of Al Nilaya with a refined design, inspired by traditional Moroccan patterns. Creation of a logo and packaging
March - 2024
Product Design and Development
Development of the first formulas with natural ingredients. Testing and improvement of products to guarantee effectiveness and respect for the skin.
June - 2024
Growth and expansion of the range
Introduction of Nila serum.
Brand idea
The idea of Al Nilaya was born from a passion for authentic beauty and ancestral Moroccan rituals.
March - 2024
Launch of New Initiatives
Launch of the “Le Journal” section on the site, highlighting beauty tips and rituals inspired by Moroccan tradition.
May - 2024
Official launch of the brand
Launch of the Al Nilaya range with its flagship products: the moisturizing cream, the mask and the Nila scrub
September - 2024